Tony’s

Follow the Project from Start to Finish

1

THE CHALLENGE

To serve up a disruptive, next-level video campaign that captures the experience of dining at multi-market powerhouse restaurant, Tony’s.

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A Couple on a date at Tony's Restaurant
A Couple on a date at Tony's Restaurant
1

THE CHALLENGE

To serve up a disruptive, next-level video campaign that captures the experience of dining at multi-market powerhouse restaurant, Tony’s.

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A Night out at Tony's Restaurant
2

THE STRATEGY

Bring the entire Tony’s team to the table and listen to their goals, dreams, tone, style and attitude. Long hours at the conference table led to long nights at Tony’s dinner tables. The project went into the Wrigley IDEA LAB, and what came out was stunning: a frame-for-frame homage to the iconic Steadicam shot from Martin Scorsese’s cinematic masterpiece, Goodfellas.

Watch Video
A Night out at Tony's Restaurant
2

THE STRATEGY

Bring the entire Tony’s team to the table and listen to their goals, dreams, tone, style and attitude. Long hours at the conference table led to long nights at Tony’s dinner tables. The project went into the Wrigley IDEA LAB, and what came out was stunning: a frame-for-frame homage to the iconic Steadicam shot from Martin Scorsese’s cinematic masterpiece, Goodfellas.

Watch Video
3

THE PROCESS

19 crew, 175 extras, 250 chef-prepared dinners, 2 hours of shutting down Main Street, 18 hours and 14 rehearsals later, we nailed the money shot. The experience of “A Night at Tony’s” was captured in a single, continuous shot.

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Chef's at Tony's Restaurant Cooking Food
Chef's at Tony's Restaurant Cooking Food
3

THE PROCESS

19 crew, 175 extras, 250 chef-prepared dinners, 2 hours of shutting down Main Street, 18 hours and 14 rehearsals later, we nailed the money shot. The experience of “A Night at Tony’s” was captured in a single, continuous shot.

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Tony's Steaks And Seafood Restaurant
4

THE RESULT

“A Night at Tony’s” has reached over half a million users on social and has been viewed over 1.5 million times and counting.

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Tony's Steaks And Seafood Restaurant
4

THE RESULT

“A Night at Tony’s” has reached over half a million users on social and has been viewed over 1.5 million times and counting.

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Here’s just some of what we did for Tony’s

Contact Info

Wrigley Media Group
Headquarters
804 Newtown Circle
Lexington, KY 40511
United States

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